There-Elsewhere is a women’s clothing brand based in Los Angeles, California, offering a high-end line that blends softness and sophistication with a confident, active edge. Designed for the modern woman, the brand embraces a refined balance of elegance and strength.

The visual identity was carefully crafted to reflect this duality—minimal yet warm, clean yet expressive. Drawing from a nature-inspired color palette, I aimed to create a branding system that feels both harmonious and contemporary. The result is a cohesive, modern aesthetic with subtle elegance, expressed through thoughtful logo design and an understated graphic system.